For some reason I always associate New York with Tiffany's. Breakfast at Tiffany's
definitely had an impact but its also because they're both so magical and make
you feel like anything is possible. And being i Tiffany's in NYC is like being
in Wonderland for me! The store itself is huge, with floor after floor of jaw dropping
jewellery. The engagement ring floor is my favourite, you can see couples picking out
rings while sipping champagne, heaven as far as I'm concerned.
They've built on the romantic element of jewellery in their advertising and now
every girl knows what that little blue box has in it. Somehow they've turned pretty
safe silver jewellery into wish list items.
When I came home and was flicking through my magazine I found their
Christmas ad campaigns, which FYI are everywhere in NYC. They star models like
Inés Sastre, Doutzen Kroes, Neal Bledsoe and Patrick Wilson, but for some reason
I forget their models and they seem like people you could stroll past while in New York.
They're so dreamlike and idealistic, everything is sugar-coated... in snow.
Whoever does their advertising is sticking with the romance theme and who
can blame them it clearly works.
The pictures and video are from Tiffany & Co Winter 2010/11 Ad Campaign...
aren't they gorgeous?
